Egypt’s increasing younger population gave significant rise to outdoor sports and leisure in the country. Also driven by availability of facilities and improved city infrastructure, outdoor sports is one of the fastest growing sector in Egypt's billion dollar sports industry.
The Outdoor Sports segment caters to companies manufacturing or supplying products and services for:
Climbing, Hiking, Running
Diving, Water sports
This show segment targets local/regional distributors, resellers, supermarkets, hypermarkets and specialised retailers across North Africa.
Egypt's leads in supplying Bicycles in the region
Egypt has always been an important market for international bicycle component makers. Moreover, Egypt has emerged as an important base for catering to neighbouring markets. Besides catering for the domestic market, Egypt leads in supplying bicycles and bicycle components to neighbouring countries in Africa like Libya, Morocco, and Sudan.
As many as 8,000 runners pour into the streets of Cairo every week complete with sports clothing and gears making the country the highest market for running products in the region. Every year, over 47 million running products are being imported and sold.